Urbanwire Advertising, a leading player in the dynamic advertising landscape of Zimbabwe, is seeking a highly motivated and skilled professional to join our team as a Media Executive. This role presents an exciting opportunity for an individual who is passionate about media, advertising, and contributing to the growth of our organization.

Responsibilities:

Media Planning and Strategy: Develop and implement comprehensive media plans that align with client objectives and maximize advertising impact. Stay abreast of industry trends and emerging media platforms to ensure campaigns are innovative and effective.

Client Communication: Serve as a liaison between Urbanwire and clients, ensuring clear communication of campaign objectives, progress, and results. Collaborate with clients to understand their needs and provide strategic media recommendations.

Campaign Management: Oversee the end-to-end execution of advertising campaigns, including media buying, monitoring, and optimization. Work closely with the creative team to ensure that ad creatives align with campaign goals.

Market Research: Conduct market research to identify target audiences, industry trends, and competitor strategies. Utilize data and insights to inform media planning and enhance campaign performance.

Budget Management: Manage advertising budgets effectively, optimizing spend to achieve maximum ROI. Provide regular budget updates to clients and make recommendations for adjustments as needed.

Media Buying: Negotiate and secure favorable media placements across various channels, including digital, print, radio, and outdoor. Build and maintain strong relationships with media vendors.

Performance Analysis: Monitor and analyze the performance of advertising campaigns, providing regular reports to clients. Identify areas for improvement and optimization to ensure campaign success.

Qualifications:

Bachelor's degree in Marketing, Advertising, Communications, or a related field.

Proven experience in media planning and buying, preferably in the advertising industry.

Strong analytical and problem-solving skills, with the ability to interpret data and make data-driven decisions.

Excellent communication and interpersonal skills to effectively collaborate with clients and internal teams.

Familiarity with the media landscape in Zimbabwe and a keen understanding of local market dynamics.

Proficiency in using media planning tools and platforms.

Creativity and a forward-thinking mindset to drive innovative media strategies.

If you are a dynamic individual with a passion for media and advertising, and you thrive in a fast-paced, collaborative environment, we invite you to join Urbanwire Advertising in shaping the future of advertising in Zimbabwe.